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Monday, June 29, 2015

Counties and TMA Search for Members, Value


Growing membership and enhancing value for members — which, in turn, builds membership — were the hot topics at the annual meeting of Texas’ county medical society executives at the TMA building. We reviewed the digital tools TMA has built to help us recruit new members and renew lapsed members, and shared best practices from around the state. Darren Whitehurst, TMA’s chief lobbyist, discussed the highs and lows from the 2015 session of the Texas Legislature. Dave Spalding, the chief operating officer for TMA PracticeEdge, shared the new company’s growth plans and how it helps physicians who want to maintain their independence. I discussed the Washington, D.C., lobbying we’re undertaking as part of the 10-state Coalition of State Medical Societies and our joint federal advocacy efforts with the three other largest state societies.

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