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Tuesday, September 6, 2011

FOCUS GROUPS HELP US UNDERSTAND WHAT PHYSICIANS IN GROUPS NEED

In many ways, physicians who practice in large, physician-owned groups and those who work for hospital-run 501(a) corporations are no different from the small, private-practice physicians who’ve been the mainstay of our membership for 150 years. But how are those physicians different? What are their most pressing lobby concerns? Where are they getting their practice management education? How can TMA provide them the most value for their dues dollars? Those are some of the questions we’re asking in a series of focus groups across the state. The research is part of the strategic planning process our Board of Trustees began this summer to help design and build the TMA of the Future.

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