Tuesday, September 8, 2009
ME AND MY DOCTOR CAMPAIGN BEGINS WITH SNAIL MAIL, MOVES TO SOCIAL MEDIA
Most active TMA-member physicians with office practices received their first packet of TMA’s health system reform patient education campaign materials in a big envelope delivered by the U.S. Postal Service. But Dr. McCoy urged members at Fall Conference to use much newer communication methods to spread the campaign’s “fix what’s broken, keep what’s good” message. TMA has developed a Twitter petition and a cause on Facebook in hopes that the Me and My Doctor campaign will “go viral,” Dr. McCoy said. See our special Web page for step-by-step directions. You can order more campaign materials online or by calling TMA Knowledge Center at (800) 880-7955.
Posted by Steve Levine at 1:10 PM